OK GO's 'All Is Not Lost' Human Kaleidoscope Video

alexkhatch Jul 28, 2011

We've come to expect something truly exceptional with every new OK GO video, and their latest project is arguably their best yet. The group's new music video, "All is Not Lost," uses a glass stage, complex choreography, and a whole bunch of dancers in unitards to create what can only be described as a human kaleidoscope.

What's even more impressive is that OK GO uses HTML 5 technology in order to create an interactive version of the original video where users can customize the video choreography to the message of his or her choice with dancers from the troupe Pilobolus spelling it out. OK GO! is not the first group to experiment with interactive music video production. If you remember Arcade Fire's award winning video "We Used To Wait," directed by Chris Milk, used similar HTML 5 to create an interactive experience for viewers where they could type in their hometown address and images of the viewer's childhood hometown would be incorporated in the video. The video also allowed viewers to participate in “The Wilderness Machine,” which allowed viewers to create virtual postcards and print them on special paper embedded with seeds, that concert goers can take, read, share, add to and even plant.

You can experiment with OK GO's new video at www.allisnotlo.st. Check out a behind-the-scenes clip below that shows how one glass pane captured all of the images which were then combined to create effects like a cascade of bodies or simplistic, but extremely compelling designs.